Submission guidelines

Before submitting an app to our 2015 Business app competition, please review the guidelines below:

Eligibility rules

The Tabby Awards /Business and Mobby Awards /Business competition celebrate organizations who have developed or commissioned the best mobile apps for business. We mean business in a broad sense – including work productivity, professional services, governments, public institutions and non-profit organizations.

Eligible apps should help either a user or an organization ultimately achieve goals like increasing revenues or profits; reducing cost, time, effort or stress; increasing customer or employee satisfaction or retention; enhancing an organization’s brand image or reputation; helping an organization comply with laws and regulations; etc. Enterprise apps will be evaluated in the perspective of the organization having commissioned it. Productivity apps, which may also be used by consumers but are relevant to professionals and business people, are eligible and will be evaluated in the context of a work-related use.

Smartphone apps, tablet apps and universal apps

In addition to tablet-optimized and tablet-compatible apps, we now accept submissions of smartphone apps. Applicants can opt to enter their app either in tablet categories — where they may win a Tabby Award — or in smartphone categories — where they may win a Mobby Award. Here are our definitions for the purpose of the competition:

  • Smartphones = mobile devices with a screen no larger than 6 inches
  • Tablets = mobile devices with a screen of at least 7 inches, with no attached keyboard

Judges will use smartphones to test apps submitted in smartphone categories and tablets to test apps submitted in tablet categories.

Universal apps that work on both smartphones and tablets are eligible to both the Mobby Awards and the Tabby Awards: They can be submitted either in smartphone categories or in tablet categories, or in both — depending on how well they perform on these two classes of device.

Native apps and web apps

Eligible applications include:

  • native apps – i.e. executable software packages which can be downloaded and installed on a mobile device – either via a public app store, or via a private or restricted-access app repository; and
  • web apps – i.e. web sites which are specifically designed for mobile devices, and which allow app-like functionalities to users. To be clear, a standard or mobile web site which doesn’t provide any app-like functionality is not eligible. (We have no specific categories for web apps: They should be submitted in the same categories as native apps.)


Eligible apps may be available either to the public at large, via a public app store, or only to a specific group within an organization. Any app submitted must have been available in a public app store or used within an organization at some time since July 1st, 2014. If you submit a not-yet-final app, the app should actually be final and ready to review by judges no later than July 27, 2015.

Whether or not it is publicly available at this time, we greatly prefer that your app is made available to our judges, at no cost to them, so that they can try and experience it.

Unless it is not possible or practical in the context of your app, you should:

  • provide a web link to a public app store, to a web page or to a private folder where judges can download the app; and
  • provide any necessary access or promo code or login credentials so that they use your app for free.

If, to be accessed fully and free of charge, your app requires a promo code, a subscription, a username and password, or any other specific individual condition, please read our specific instructions.

We understand, though, that granting access to judges may not always be possible or practical – particularly in the context of enterprise apps, or if your app is part of a broader software solution, or if your app requires specific peripherals, or if your app addresses very specific use cases that judges can hardly replicate on their own.

If your app can’t be installed by judges on their own device, or if it can’t be easily tested by a single individual in a short time frame (reasonably expect judges to spend minutes, not hours, testing each app), you should provide some documentation, in written, graphics or video form, allowing judges to have a clear idea of what you app is, what it does, how it works, and how it helps users or organizations achieve professional or business goals. Our submission form will allow you to attach some supporting documents and to provide links to videos. (The more judges can see your app in action, the better.)

Location and language

This is a global competition, so organizations and app users can be located anywhere in the world. However, be aware that the majority of our judges are located in the United States. If you can’t provide an app store / download link and, if applicable, promo or access codes accessible by US-based judges, you should assume that most judges won’t be able to actually test your app and, as a consequence, you should draft your submission accordingly by providing supporting information, images and/or videos.

Your app can be in any language but it will be evaluated by an English-speaking panel of judges. If you submit an app in another language, consider whether judges need to understand that language to properly evaluate your app and, if so, provide additional documentation (explanations or translation of key terms) to help the judges properly evaluate it.

Submitting entity

Your submission should state which entity (organization or individual) a nomination or an award may be granted to. To be eligible, your entity must:

  • either be the sole or main developer of the app;
  • or be the publisher, commissioner or owner of the app.

PR firms can submit apps on behalf of a developer or publisher. In such case, they should mention the eligible entity in the “Organization which should be declared a winner” field in the submission form.


How to submit

1. Tap or click on “Enter now”.

2. If you have not entered any previous Tabby Awards competition, create an individual account for a submitter on our online submission platform. Only one submitter account can access and update an entry submission form but you can share your account with others. (Feel free to use a shared email account.)

3. Fill one submission form for each entry. You will be asked the following questions:

  • App name
  • Category – First select the OS, then the category; then the device class (smartphone or tablet);
  • One-sentence summary of your app
  • Description and benefits provided by the app
  • App store retail price (If applicable. If the app itself is free but is part of a paid-for solution, please mention this in the “Description” field.)
  • Download URL (link to a public app store or a private folder)
  • Install instructions, promo codes, demo video links (if applicable; please see specific instructions about promo codes and access credentials)
  • App icon
  • At least two screenshots (we like to have a least one screenshot in landscape orientation for tablet apps and at least one screenshot in portrait orientation for smartphone apps)
  • Any additional product/project information documentation you may want to attach to your submission (This is purely optional; it is mostly useful if you think that your app may be impossible or difficult for several judges to test on their own in a short time frame.)
  • Organization submitting the entry
  • Organization which should be declared a winner (if it is not the same as the one submitting the entry)
  • Contact information for the organization submitting the entry
  • Contact information for the individual submitting the entry
  • Optional individual contacts — tech, PR, etc. (We strongly suggest that you provide at least one additional contact.)

If your app link, your screenshots or the description text are confidential and should not be disclosed publicly after the competition, please tell us in your submission.

4. Pay the fee associated for each entry (see pricing information below). In the submission platform, you should add your entry to the shopping cart before you can pay. Once your entry is in the shopping cart, click on the “Check out” button to submit your payment. Your entry will not be considered by judges as long as the associated fee has not been paid.



  • The fee for a late first entry is US $259.
  • For each additional late entry, up to five entries, the fee is US $159 per entry.

(If you submitted a first entry during an early-bird period and would like to submit additional entries now, please contact us before completing these additional entries.)

The fee per entry covers only one app, on one OS, in one category, for one device class (smartphones or tablets). If you submit an additional app, or the same app in another category, or on another OS, or for another device class, this will be considered as a subsequent app entry. (You can duplicate your original submission and select a different category.)

Fees can only be paid online. Our online platform only supports Visa and Mastercard credit cards and these are our preferred means of payment. As an alternative, Amex card or Paypal payment may be arranged on a case by case basis. (For this, first complete your submission form, then write to asking for a payment request for your app submissions.)

Entry fees are not refundable.

If you are declared a nominee or a winner, you will receive a badge to display on your site and in your promotional material. As a winner, you may also be offered, on a purely optional basis, to buy a physical trophy to be shipped to you; but note that entry fees do not cover the price of a physical trophy, should you want to get one.


Email communications with applicants

After you have completed a submission, we may contact you to request additional information, or promo codes or login credentials that you could not provide in your original submission.

We will also inform you if you are a nominee or a winner, as the case may be, before any public announcement.

It will be your responsibility to make sure that the email accounts you provide in your submission (most importantly the Main/Administration contact) will be monitored on a regular basis for messages from addresses until Nov. 30, 2015. Please whitelist or check your spam folder if necessary. FAILURE TO ANSWER information or confirmation requests from the Tabby Awards within two US working days may result in your entry being disqualified.


Deadlines and other dates

  • Final deadline for late submissions: Tuesday, July 14, 11:59 PM Pacific Time (GMT – 7)
  • The judging process is scheduled to start in August.
  • Nominees and Winners will be announced in Q4 2015.

Have you reviewed our categories and identified at least one which fits your app?

Have you reviewed specific instructions if judges will need promo codes or login credentials to access your app?

Then go on and enter the competition. (Questions? Contact us.)

Media partners:   
 ARC from Applause        logo_AppPromo        Social Times        TabTimes        VentureBeat